About Us


McKittrick's Mission Statement
McKittrick's Outfitters relies on our history of tradition, quality, credibility, and willingness to assist our customers as a strength in the market. We strive to provide value-added products and services to our customers (both local and on-line) with a personal touch. McKittrick’s specializes in satisfying customer needs by providing unique products from the top brands of outdoor products … Zeiss, Nikon, Bushnell, CRKT, Puma and Pentax.


History of the Company

History of the Company

In 1936, while walking along the shore of Georgian Bay, Doug McKittrick came upon the local wooden lighthouse engulfed in flames. He captured this amazing photo with his father's Box Brownie camera, processed the film, and rushed the results to the Evening Telegram Newspaper. To his delight, they actually paid him 7 dollars for the eventful photograph. There was no turning back. The future of McKittrick's was cast.

In 1948, a shop at 375 Richmond Street in London, Ontario was opened. The studio specialized in weddings, portraits, and school photographs. Eventually, cameras, binoculars and outdoor accessories were brought in. In 1960, the business moved into Wellington Square, the first enclosed mall in North America. In 1980, Wellington Square Mall was expanded and the name was changed to London Eaton Square. This allowed additional growth for McKittrick's and in 1982, the company was named "Retailer of the Year" for London and surrounding area. In 1984, a second location was launched at Cherryhill Village Mall on Oxford Street West. After many years, the store and staff are truly a part of the neighbourhood at Cherryhill. As 1989 approached, London Eaton Square was demolished to make way for the new Galleria Mall and later the two McKittricks locations merged into our current Cherryhill Village Mall location under the new management provided by Forest City Image Centre. Forest City Image Centre operates a retail business in downtown London and an on-line business through their website www.binocularscanada.com.

Mailing Address:

Store location:
301 Oxford Street West
London, Ontario, N6H 1S6

Administration office:
McKittrick’s Ltd
c/o Forest City Image Centre
217 Dundas Street
London, Ontario, N6A 1H1


Top Searches
First Aid and Rescue
Digital Cameras
Pocket Knives
Night Vision Binoculars
Knife Sharpeners
Thanks so much for the fast shipment of my binoculars. They work great!
Haley Oloson